The #1 Best Marketing Strategy of all Time
The #1 best marketing strategy of all time has not changed in the last 10 years. It has not changed in the last 20 years. Maybe even the last 50 years or more.
Whoa, stop the presses! Digital is where it’s at. Online is king. Mentions, hits, website visitors and proof of performance is new lingo, of course marketing has changed.
Has it? The most successful companies, salespeople and marketers do the same things well today, as they did 50 years ago.
- They focus on people.
- They know their product.
- They know their brand’s place.
- Their price is based on their target market’s willingness to pay.
- They promote their industry first and their brand second.